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5 Ways AI and Technology are Revolutionizing the Businesses

TechnologyMarketingBusinessการสร้างประสบการณ์ที่ดีการ ใช้ aiAI in business AI business
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By:Jenosize.com
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Techniques for Leveraging AI and Technology in Businesses


As we all know, our world is rapidly advancing in technology and digitalization, with significant leaps made in just a few years. These advancements have permeated almost every aspect of our daily lives, prompting businesses to adapt by incorporating these technologies to stay modern, upgrade their operations, and keep up with societal trends. One business sector where this is particularly evident is convenience stores, where utilizing AI or artificial intelligence has become a key strategy to enhance efficiency, elevate customer experiences, and create new business opportunities.


This article will delve into 5 AI and various technology adoption techniques globally within the convenience store business, along with case studies from international businesses. Let's explore what they are!


5 Strategies for Implementing Technology and AI in Convenience Store Businesses


1. Automated Payment Systems

As consumers increasingly carry less cash, retail stores should provide convenience by adopting touchless payment technologies. Examples include credit/debit card payments, QR codes, or mobile wallets, enabling customers to pay quickly, conveniently, and securely. 

In addition to these fundamental technologies, we can also utilize AI in businesses to capture and store customers' facial and personal data. This allows the system to recognize patterns of purchases and services customers have used. When customers enter the store, the system can immediately retrieve and display their past service usage on the cashier screen, facilitating quick repurchase decisions. Related technologies include computer vision for image processing, sensor fusion installed at various points to detect which products customers pick up, and deep learning for processing payment transactions.


2. Inventory Management Systems

For convenience stores, effective inventory management is crucial. However, we now have AI that makes this task easier. AI helps businesses to analyze sales data, forecast inventory, and automatically reorder products, reducing issues of shortages or excess inventory. Additionally, there's RFID (Radio Frequency Identification) technology, which tracks products in the warehouse and checks for items nearing expiration, enhancing efficient inventory management.


3. Product Recommendation Systems

Sometimes, recommending products that match each customer's needs can stimulate their desire to purchase. Therefore, businesses can utilize AI and Deep Learning technology to analyze customers' purchase history and shopping behavior. This involves utilizing digital display screens to present promotions and product information tailored to each customer, increasing sales opportunities.


4. Customer Data Analysis Systems

Analyzing customers' shopping behavior to offer personalized product recommendations is one way AI assists businesses. Another aspect where AI can be beneficial is in analyzing general customer data, such as gender, age, education level, and personal preferences. With this information, businesses can develop marketing campaigns, promotions, and effective strategies tailored to their target audience. However, gathering customer data may require customers to register on the app or online channels of the store. So, utilizing digital platform technologies or O2O Marketing technologies is necessary for this purpose.


5. Chatbot Systems for Customer Queries

Nowadays, chatbots are considered one of the AI technologies that greatly assist businesses. This is because customers, regardless of who they are, prefer instant responses and solutions. However, one limitation for business owners is that they may not be able to hire someone to respond to customers 24/7. Therefore, chatbots come in to solve this problem by answering frequently asked questions about products, promotions, and various services of convenience stores. This capability can create a positive impression on customers.


Case Studies of AI and Technology Utilization in Convenience Stores


Convenience stores in various countries, such as "Amazon Go" in the United States, have implemented a "Grab & Go" payment system. These stores operate without cashiers, utilizing Computer Vision technology and sensors to detect items customers pick up and automatically deducting the payment from their accounts before they leave the store. This approach significantly enhances customer convenience.


Speaking of the United States, it's also essential to mention China, a leader in digital technology. For instance, "BingoBox," a renowned convenience store in China, leverages AI to facilitate automated cashierless payment systems similar to Amazon Go. However, it differs slightly in that it doesn't use sensors to detect product images. Instead, customers scan the product barcodes at the payment kiosk and pay through WeChat or Alipay. This approach has started to emerge in some businesses in Thailand, notably in supermarkets. However, convenience stores and general retail shops can also begin implementing this AI technology in their operations.


And to take it even further, we must mention "Alibaba," which has recently unveiled the future hypermarket called "Store X." This business model seamlessly integrates online and offline channels, making it groundbreaking. This store utilizes Metaverse technology to create a lifelike experience for users. Customers can browse and purchase products online as if they were physically shopping in front of the actual store. Payments can be made by scanning QR codes through the Freshippo app.

 

It's evident that employing AI and technology in businesses not only enhances backend operational efficiency but also elevates the customer experience. By providing maximum convenience, such stores offer prompt service, leaving customers impressed. When customers are impressed, businesses can seize more sales opportunities.


If you aim to modernize your business with digital technology to enhance operational efficiency, trust in us to take care of it. Jenosize offers technology services and solutions ready to propel your growth significantly. Contact us today!

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